What Did the Headline Say?
The San Francisco Chronically Wrongical has been getting slaughtered in circulation numbers in past months, down 16% in the latest six month period. That’s the sort of stunning decline that makes advertisers notice that they are having trouble breathing.
How to fix? Hype everything of course. Here’s a headline from today:
Williams’ fate now up to governor State prepares for possible violence if execution occurs
The article’s last four paragraphs from among two dozen:
In the meantime, prison officials are preparing for what would be a high-profile execution. Forty-five media outlets requested a spot inside Death Row to view the execution. There is room for 17.
And Todd Slosek, a spokesman for the Department of Corrections and Rehabilitation, said officials have heard rumors of potential violence within institutions should Williams be put to death.
“We are investigating several potential threats and will take every precaution we need to ensure the safety of staff and inmates,” Slosek said.
Inmates at San Quentin are always locked in their cells during executions, but Slosek said such lockdowns could be extended to other prisons to prevent trouble.