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Weekend Reading: “Why Popcorn Costs So Much At The Movies”

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Why Popcorn Costs So Much at the Movies: And Other Pricing Puzzles

Richard McKenzie takes the reader through the conundrums of pricing –why are there after-Christmas sales, why do new cars instantly lose so much value when they leave the lot, and how does subsidized university housing burden the university in unforeseen ways.

And, of course, why popcorn costs so much at the movies. Fun but also illuminating on the power of markets to value your time and the products and services you purchase.

Why Popcorn Costs So Much At The Movies, And Other Pricing Puzzles makes pricing theory interesting!

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