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The Return Of The Nanny State: “New Rules on Drug Ads Sought”

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The (subscription required) reports on the move by Democrats in Congress to regulate those prescription drug ads you see on television.

They may be annoying, especially in the recitation of side-effects, but this is what the Congress is worrying about?

Key graphs:

A subcommittee led by Michigan Democrat Bart Stupak has scheduled a hearing for Thursday with an agenda titled “Direct to Consumer Advertising: Marketing, Education or Deception?” Mr. Stupak says he wants to lay the groundwork for future legislation to tighten controls on drug marketing, including giving the Food and Drug Administration the right to force changes in TV drug ads before they are broadcast….

Committee members plan to question officials of Pfizer Inc. about ads for its cholesterol drug, Lipitor, which featured Robert Jarvik, the inventor of the artificial heart. Mr. Jarvik isn’t a practicing doctor, but he “appears to be giving medical advice,” according to the committee, which suggested that the ads are misleading. Pfizer and the joint venture between Merck and Schering-Plough have defended their ads as accurate.

“He appears to be giving medical advice”?

The Democrats think you are idiots.


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