Memo to the House GOP
You cannot stop the MSM from doing its best to focus the public on the necessary organizational contests and chairmanship fights, but while they do you have to flood your zone –talk radio, cable and the blogs– with voices and ideas and especially details of the fight ahead. Eric Cantor’s outline was an excellent example of this, but much much more has to pour out of the caucus, and in great detail. Arrogance and secrecy killed the Pelosi Speakership. The new House has got to push out details of what is about to happen today, tomorrow and next week.
The hardest thing to keep in mind is that the Beltway media doesn’t reach your voters –the Republicans and independents and disgusted Democrats who tossed out the Pelosi majority. Fox, talk radio, and the blogs plus the new groups like TeaPartyPatriots.org ought to be the first priority for your outreach. The Manhattan-Beltway media elite will want to talk endlessly about intra-party squabbles and who is up and who is down. The voters want to know what you are doing, in detail, every day.
You just got hired. Don’t stop talking with the people who hired you.
The interview that I conducted with Jim DeMint yesterday –the transcript is below– is a model of how to keep the voters up to speed. DeMint by the way quickly agreed to our request for the guest appearance on yesterday’s show as did Congressman John Campbell. Even if everyone is exhausted, interest in the strategy for the weeks ahead is sky high and everyone has to keep talking to the voters, or the very people who gave you a mandate will quickly conclude that it is business as usual.
Arrogance toppled Pelosi. The opposite of arrogance is accessibility and openness.