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“Laid Off and Looking”

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The Wall Street Journal has an innovate blog that follows eight MBAs caught in the financial crisis as they look for new work.

The Journal continues to use its online operations to adapt to the new media world with a rapid deployment of storylines, news silos and features like this one that grab whole segments of readers based on their personal stories. Why every major paper isn’t this innovative is puzzling. Only by taking such risks and rapdily trying new features can they hope to survive.

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