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Hugh Hewitt Book Club

Facebook, Apple…and Pinterest

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Even as Facebook struggled today, Apple soared again, and more bullish reports on the maker of iPads, iPods and iPhones have accumulated. (I own APPL and don’t own any FB.)

Here’s one speculation. FB is selling the total time spent by all of its users on the platform. Even if the number of users continues to grown and grow, the amount of time spent per user has to keep at least constant or grow as well to make the platform an engine of growth.

Along comes Pinterest and begins to absorb an enormous amount of its users’ social media hours. Other hours-eaters are already in the water like Twitter with more coming every day.

Perhaps Facebook can keep everyone they have, all the hours they expend, and add new users and all their hours as well.

But investors may be saying that the only constant in the world of social media is that a new player comes along every couple of years and sweeps all before them.

I’ll tak with Joe Kernen, father of blogger Blake and CNBC anchor in his regular Monday segment, as well as with Marty Kaiser, editor-in-chief of the Milwaukee Journal Sentinel about the paper’s endorsement of Scott Walker in the June 5 recall vote..


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